We’re different. And we’re glad you’re here.

Hi, I’m Jess: Founder and Chief Maven of Maven Consulting

But long before the fancy title, I was a firm believer that stories made the world go round; that relationships, reputation and being in the ‘right place at the right time’ were some of the most powerful contributors a brand’s success.

And while traditional storytelling will never get old, traditional brand marketing and consumer behavior has evolved tremendously over the years, and the world of PR hasn’t exactly followed suit.

After more than a dozen years leading PR at fast-growing consumer-lifestyle firm BAM the Agency, spearheading marketing communications at category-disrupting CPG brand Perfect Snacks, and building natural-products non-profit Naturally San Diego alongside industry vets, I noticed a blatant disconnect between brand marketers and their PR/communications counterparts.

So, after being on both ends of the client-agency relationship, I knew something needed to change; that’s when Maven Consulting was born.

As Mavens, we’re on a mission to rework the conversation, shift the approach, and ultimately change the outcome for growing brands who desire to truly measure and scale the effective results a solid, performance-driven PR strategy has the power to achieve.

Curious how we’re doin’ things differently over here? Well we can’t wait to show you…

Jess Windell, Founder & Chief Maven

Meet More of the Mavens

On our own, we bring a passion and expertise that excites us every day. Together, we make Maven Magic.

  • Lindsay Brennan

    Director of Media Relations

    With more than 10 years of both in-house brand and PR agency experience, Lindsay brings the perfect mix of expertise to lead Maven's media relations strategy. By building impactful campaigns, she partners with our brands to maximize their PR efforts throughout the entire marketing funnel.

  • Gaby Provenzano

    Senior Publicist

    As Maven's Senior Publicist, Gaby leverages her comprehensive experience in CPG PR to guide our media relations efforts. Her rich background provides her with the perfect skill set to obtain earned editorial coverage and buzz, thereby enhancing the profile and prestige of our badass brand partners.

  • Mark Castillo

    Commerce PR Specialist

    As Maven’s Commerce PR Specialist, Mark strategically builds out and optimizes our brands’ affiliate programs, handling day-to-day management and outreach, as well as reports on performance of publisher-led results. This generates performance in the form of more than just impressions, driving traffic and sales to DtC sites.

 ma·ven /ˈmāvən/

The word maven comes from the Yiddish meyvn, meaning "one who understands." Defined as a trusted expert and connoisseur who passes timely and relevant knowledge onto others.

As Malcolm Gladwell put it, Mavens start "word-of-mouth epidemics" due to their subject-matter expertise, strong social skills, and the ability to communicate as information brokers, sharing and trading everything they know with others.